- Revenue
- $5,460
- Contribution
- $3,120
- Contribution margin
- 57.1%
- Operating profit
- $1,120
- Break-even units
- 84
BUSINESS
Pricing Scenario Calculator
Compare three price and demand scenarios by revenue, contribution margin, profit, and break-even volume.
- Revenue
- $5,000
- Contribution
- $3,200
- Contribution margin
- 64.0%
- Operating profit
- $1,200
- Break-even units
- 63
Highest profit
- Revenue
- $4,836
- Contribution
- $3,432
- Contribution margin
- 71.0%
- Operating profit
- $1,432
- Break-even units
- 46
Best modeled scenarioPremium: $1,432 operating profit
78 units at $62 each. Validate demand before changing price.
Formula: revenue = price × units; contribution = revenue − variable costs; operating profit = contribution − fixed costs. Taxes and demand response are excluded.
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